Womenswear brand Nobody’s Child is gearing up to open a new 2,044 sq ft flagship store at 3 Neal Street in Covent Garden on 10 August 2024.
It will be the fashion brand’s third permanent London store, adding to its existing locations at 46 Carnaby Street and 63 Brushfield Street in Spitalfields. Nobody’s Child also currently has a pop-up store at Westfield Stratford City.
The new permanent Neal Street store follows on from a Covent Garden pop-up on Long Acre in summer 2023, indicating there is an appetite for the brand in the area.
Jody Plows, CEO at Nobody’s Child, said: “After a successful pop-up on Long Acre last year, we knew Covent Garden was the ideal location to launch our third permanent site.
“Finding the perfect unit for our flagship was key and 3 Neal Street, located just off the bustling Long Acre, surrounded by leading fashion and beauty brands, is exactly what we were looking for.
“We’re excited to launch our largest store to date and can’t wait to welcome our community to our new Nobody’s Child store.”
Simon Taylor, Property Director at London landlord The Mercers’ Company, added: “As one of the most popular shopping destinations in Europe, Covent Garden continues to thrive, as evidenced by Nobody’s Child’s selection of Neal Street to launch its flagship store.”
