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- Apple (NASDAQ:AAPL) is expected to ship 400,000 to 450,000 2024 Vision Pro units during 2024-25, according to a survey by Ming-Chi Kuo at Medium.
- This is nearly half the market consensus expecting 700,000 to 800,000 units shipped during the two-year time frame, according to the survey.
- “Apple is reviewing and adjusting its head-mounted display product roadmap, so there may be no new Vision Pro model in 2025,” the report said. “Apple now expects Vision Pro shipments to decline year over year in 2025.”
- The survey points to several issues regarding mixed reality, MR, headsets such as the Vision Pro, which starts at $3,499, including the dearth of applications, the price and headset comfort.
- “In contrast, VR, or virtual reality, is also a niche market, but at least there are proven successful applications, and trend visibility is better than MR,” the survey finds.
